(DARTMOUTH, NS – April 2nd, 2018) – The East Coast Mini Stock Tour is pleased to announce a continued partnership with MJS Holdings Limited (“MJS”). MJS presented the inaugural East Coast Mini Stock Tour in 2017 and returns for a second consecutive year as entitlement marketing partner of the Series. The East Coast Mini Stock Tour recently released an eight race schedule that will see the Four Cylinder Honda based series visit six unique paved stock car ovals across the Maritimes.
Late in 2017, the Eastern Passage, Nova Scotian based MJS was purchased by Prime Lift Limited (“Prime Lift”), a division of Prime Material Handling Equipment Ltd. The passion and dedication for providing parts and service for Rotary branded automotive lifts and wheel service equipment in Atlantic Canada burns just as bright under the Prime Lift banner. Specializing in new automotive lift sales, installations, safety inspections as well as servicing and repairing your equipment, their Automotive Lift Institute (“ALI”) certified staff and combined years of experience are with you every step of the way.
Race teams share that same passion for the sport of stock car racing, especially those who invest countless hours tweaking their Hondas to compete on the MJS and Prime Lift East Coast Mini Stock Tour. It is thanks in part to those traits that MJS and Prime Lift sees value in the product the East Coast Mini Stock Tour teams are able to produce throughout the season.
“Prime Lift is pleased to continue its partnership with the East Coast Mini Stock Tour in 2018,” said Jake Martin, General Manager of Prime Lift. “We are happy to support the development and growth of automotive sport and competition in Atlantic Canada.”
That is not all though. The 2018 champion of the MJS and Prime Lift East Coast Mini Stock Tour will receive a “Revolution RMR6” lift for their accomplishments throughout the season.
“The East Coast Mini Stock Tour racers put a tremendous amount of time, effort and money into chasing their passion,” said Martin. “We wanted to provide a little something extra to the racer that becomes champion this year!”
The partnership between MJS and Prime Lift with the East Coast Mini Stock Tour has Series officials looking forward to the green flag even more.
“We are excited to continue our marketing partnership with MJS and Prime Lift,” said Mark Williams, Vice President of the East Coast Mini Stock Tour Board of Directors. “The support they have given us as a new touring series has been absolutely tremendous. Our drivers, teams and fans are looking forward to getting the season started in May!”
The 2018 MJS and Prime Lift East Coast Mini Stock Tour season opens at Petty International Raceway in River Glade, New Brunswick on Saturday, May 19th. The 50-lap feature is a part of the opening weekend of stock car racing in Atlantic Canada for 2018 and is highlighted by the Maritime Pro Stock Tour’s Lucas Oil 150. Post time for the event is 6pm and tickets are available at the gates on race day.
Fans are encouraged to follow along with the ECMST on Facebook, Twitter and Instagram at @ECMiniStockTour. You can also visit the ECMST website for complete series and event information at EastCoastMiniStockTour.com.
About Prime Lift Limited:
Prime Lift operates as a division of Prime Material Handling Equipment and the exclusive distributor for Rotary automotive lift sales, installation, inspection, parts and service in Atlantic Canada. From the day you decide to go Rotary, from selecting the right automotive lift, installation method, thorough safety inspections and servicing – Prime Lift is dedicated to continuously deliver more value and keep our customers safe! Visit them online at www.Prime-Lift.com
About the East Coast Mini Stock Tour:
The East Coast Mini Stock Tour was formed in December 2016 to give Mini Stock racing in the Maritime Provinces a unified home. Featuring four cylinder Honda models, the series will host events at six oval race tracks throughout Atlantic Canada in their eight race season. For complete information on the East Coast Mini Stock Tour, please visit EastCoastMiniStockTour.com.